Upon first arrival you'll notice a large spacious area, with over 1,000 frames on hand to browse through. We invite you to come and view our selection of merchandise; our store is hands-on and hassle free, so try on as many frames as you want with out the worry of pesky sales-persons.
If you need some advice, are ready to order, or maybe need a second opinion on a frame; one of our 3 opticians are prepared to help you with all of your Optical needs. Our Optical department is first come-first serve, please sign up on the clipboard provided at the office to talk to one of our Opticians. If you are on a tight schedule please feel free to call ahead to check availability.
Louise Wilda, Optical Department Manager, is state licensed in North Carolina and is certified through the American Board of Opticianry. She has 32 years of experience as an Optician.
Karen Gassner, Optician at the Beaver Dam Clinic, is certified through the American Board of Optician. She has 27 years of experience as an Optician.
Tracy Haucke, Optician at the Beaver Dam Clinic, is working towards her certification. She has over 20 years of experience as an Optician.
Laury Schmidt,- Optician at the Waupun Clinic, is certified through the American Board of Opticianry. She has over 7 years of experience as an Optician.
Frame and Lens Options
We use, sell & recommend the highest quality frames and lenses. We wear what we sell! We offer our patients free adjustments and cleanings, and most repairs can be done in office.
Below is a list of some the brands we have in stock:
- Europa International
- Ray Ban
- High Index
- Progressive no-line
*A Fun way to find frame and lens options*